Rachel McConnell
1 min readApr 26, 2019

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Absolutely! A CTA should definitely set expectations about what comes next. Although I would question whether you need to say ‘continue to billing’ or whether you could just say ‘billing’ or ‘payment’ on the forward CTA. Shorter tends to be better on a button, especially on mobile, but we shouldn’t compromise on meaning to save space. If you have the space, go for it!

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Rachel McConnell
Rachel McConnell

Written by Rachel McConnell

Content and design leader. Found of Tempo. Author of Leading Content Design and Why you Need a Content Team and How to Build One

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